Can Google understand the service?
Clear pages for the work customers actually search for, supported by relevant proof and context.
SEO for trades
More of the right local searches. Fewer empty marketing promises.
When someone needs a roofer, plumber, electrician or joiner, the search often has immediate intent. I help your business show what you do, where you work and why a customer should contact you.
Audit my trade businessYour website should help win the quote.
Visibility is only half the job. Customers need clear services, genuine work evidence, useful service-area information and an easy path to call.
- Google Business Profile improvements
- Core trade and service-page optimisation
- Relevant, non-duplicated location coverage
- Mobile call and enquiry journeys
- Review and reputation guidance
- Tracking focused on useful actions
No one-size-fits-all checklist
What I look for first.
Can customers trust the result?
Accurate details, real photos and credentials where applicable, transparent coverage and strong contact paths.
Can performance be measured?
Calls, forms and meaningful organic traffic matter more than a glossy report full of isolated ranking screenshots.
Let me inspect the foundations.
Your free audit will highlight the most useful opportunities I can see right now.